V.F. Corporation (VFC) shares fall following downgrade at Goldman Sachs Group, Inc. (The)

V.F. Corporation (NYSE: VFC) shares fell on Thursday February 2 on lower trade volume than normal after a number of analysts weighed in on the investing value of the stock with a downgraded rating.

Meanwhile, The Dow Jones Industrial Average DJIA, -0.10% fell 34 points, or 0.2%, to 19,858. The S&P 500 SPX, -0.11% lost 4 points to 2,276, a drop of 0.2%. The Nasdaq Composite Index COMP, -0.05% slid 16 points, or 0.3%, to 5,626. Among the most actively traded Nasdaq stocks was Facebook Inc FB, +0.31% which fell 0.7% a day after it reported its quarterly results.

Shares of V.F. Corporation (NYSE: VFC) were downgraded by analysts at Goldman Sachs Group, Inc. (The) in a note to their investors today. With a rating of Neutral on the stock, V.F. Corporation has a 52-week high of $67.10. The one-year price target of $57.83 is higher than the opening price of $50.17, causing a number of other analysts to report on the company recently. Downgrades are more common when analysts feel that the future prospects for the security have diminished from the initial recommendation, often due to a considerable and crucial change in the company’s procedures, future direction or industry.

Yesterday V.F. Corporation (NYSE: VFC) shares last traded at $50.27, a drop of $0.34 compared to the previous closing price. Opening at $50.17, they varied from $49.82 and $50.54 throughout the day.

V.F. Corporation (NYSE: VFC) now has a market cap of 20.80B.

V.F. Corporation (NYSE: VFC) Average Daily Trading Volume

926,212 shares crossed the trading desk yesterday, 22 percent lower than normal, out of a total float 411,187,000. lower than normal. Look for trading volume to pick up in the coming days as investors often use swings in trading volume to identify heavy volume accumulation or distribution by institutional investors.

While increased trading for one day will not mean much, however, a trend of heavy trading volume on the buy side over a period of days or weeks sends a positive signal to market traders that institutions may be moving in, so institutional sponsorship is very important.

Institutional sponsorship just refers to ownership of a stock by mutual funds, banks, pension funds and other large institutions.

Professional investors such as these retain teams of analysts that research thousands of stocks, so it is good corroboration to see them taking a postion in a stock you are considering.

V.F. Corporation (NYSE: VFC) Moving Averages

A moving average can also act as support or resistance. In an uptrend a 50-day, 100-day or 200-day moving average may act as a support level, as shown in the figure below.

This is because the average acts like a floor (support), so the price bounces up off of it.

In a downtrend a moving average may act as resistance; like a ceiling, the price hits it and then starts to drop again.

By tracking the activity of these professional investors—and the moving averages they affect—it allows for traders to make more effective decisions on trades.

With that in mind, V.F. Corporation (NYSE: VFC) now has a 50-day MA of $52.80 and 200-day MA of $56.92. It has traded in a 52-week range between $49.65 – 67.1000 and today’s last price is 25.09%% lower than the 52 week high of $67.10.

Indeed, earnings growth is among the most important things to look at in regards to stock investing and, accordingly, investors identify companies that have raised their earnings at least 25% or more for 3 consecutive years.

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