Procter & Gamble Company (The) (PG) stock slides, “Sell” rating reaffirmed by Goldman Sachs Group, Inc. (The) Analysts

Procter & Gamble Company (The) (NYSE: PG) shares fell in early trading today on lower trade volume than normal after a number of analysts weighed in on the investing value of the stock and reiterated thier respective ratings.

Meanwhile, U.S. stocks edged lower Monday, with major indexes retreating from record levels.

The Dow Jones Industrial Average DJIA, -0.31% fell 48 points, or 0.2%, to 19,916, while the S&P 500 index SPX, -0.29% lost 5 points to 2,272, a drop of 0.2%. The Nasdaq Composite Index COMP, -0.03% rose 4 points to 5,529, a gain of about 0.1%.

Procter & Gamble Company (The) (NYSE: PG) had its Sell rating reiterated by equities researchers at Goldman Sachs Group, Inc. (The) in a research note to investors. With a rating of Sell on the stock, Procter & Gamble Company (The) has a 52-week high of $90.33. The one-year price target of $90.72 is higher than the opening price of $84.06, causing a number of other analysts to comment on the stock recently. Stock prices often trend to the upside on recommendations and new price targets of professional brokerage firms.

Shares of Procter & Gamble Company (The) (NYSE: PG) opened at $84.06 yesterday trading between $83.75 and $84.58, and last traded at $84.37, which represents a dip of $0.66 over the previous closing price.

Procter & Gamble Company (The) (NYSE: PG) currently has a market cap of 225.77B.

Procter & Gamble Company (The) (NYSE: PG) Average Daily Trading Volume

1,838,549 shares crossed the trading desk yesterday, 68 percent lower than the norm, out of a total float 2,673,610,000. lower than normal. Look for trading volume to pick up in the coming days as investors often use upticks in trading volume to identify heavy volume accumulation or distribution by institutional investors.

However, a single day of heavy buy side trading is not enough to assert a trend. As such, market traders will continue to watch for institutional sponsorship as a signal that financial institutions are moving forward.

Institutional sponsorship just refers to ownership of a stock by mutual funds, banks, pension funds and other large institutions.

Institutional investors such as these retain substantial teams of analysts researching thousands of stocks. So watching their interests is a good way to make sure you are buying the right stocks.

Procter & Gamble Company (The) (NYSE: PG) Moving Averages

A moving average can also act as support or resistance. In an uptrend a 50-day, 100-day or 200-day moving average may act as a support level, as shown in the figure below.

This is because the average acts like a floor (support), so the price bounces up off of it.

In a downtrend a moving average may act as resistance; like a ceiling, the price hits it and then starts to drop again.

By tracking the activity of these professional investors—and the moving averages they affect—it allows for traders to make more effective decisions on trades.

Trades for Procter & Gamble Company (The) (NYSE: PG) have ranged from $74.46 – 90.33, and the stock now has a 50-day MA of $83.85 and 200-day MA of $85.85. Today’s last price is 6.60%% below the 52 week high of $90.33.

Earnings growth is a critical factor to look at when investing in stocks and investors look for companies that have raised their earnings at least 25% or more for 3 consecutive years.

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